Preview Digital Marketing course for beginners

Module 1: Introduction to Digital Marketing and Performance Marketing

1.1: Introduction to the Digital Marketing and Performance Marketing

Quiz - Digital Marketing course lesson 1

Module 2: Digital Marketing Terminology

2.1: Digital and Performance Marketing terminology

Quiz - DM Course lesson 2

2.2: Digital and Performance Marketing terminology continued

Quiz - DM Course lesson 3

Module 3: Digital Marketing channels and formats

3.1: Digital Marketing channels

3.2: Digital Marketing channels (Advanced)

3.3: Digital Marketing channels (Advanced)

Module 4: Market Overview, Research and Audit

4.1: How to do Market research and Audit

4.2: Tools for Research Audit

Module 5: Audience - Sizing and tools

5.1: Introduction to Audiences

5.2: Types of Audience

5.3: Persona/Avatar in Digital Marketing Audience

Module 6: Digital Marketers Toolkit

6.1: My toolkit as a Digital Marketer

Module 7: Digital & Performance Marketing Career and channels (Optional)

Introduction to Performance Marketing channels - P1

Introduction to Performance Marketing channels - P2

Branding VS Performance Marketing

Digital marketing career options & Branches